It's time to take your social media marketing to the next level.
Influencers are the lifeblood of any brand, and they're more than just a way to get your content seen—they're valuable opportunities to establish a relationship with people who have seen and liked your work. And when you've got influencer relationships in place, you can use them as a way to enhance your experience and make people feel great about the product they're buying.
But how do you go about making those connections? And how do you keep those relationships fresh and exciting? Here's what we've learned:
1) Send a clear, polite and personalised message to each of your chosen influencers at least once per week.
2) Be ready for rejection—it happens. But don't let that stop you from reaching out again! You never know if someone might be in the mood for a new conversation down the road.
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